The OptiRev Team

OptiRev is a team of skilled digital marketing specialists and web developers led by CEO Holly Byck. Our combined set of diverse skills put us ahead of industry trends to better full-fill the needs of our clients in today’s competitive market.

Holly Byck, CEO & Founder

Holly Michalek~Byck

CEO & Founder

Holly created OptiRev in 2010.

Meet Holly

Rene Byck, CFO & Partner

Rene Byck

CFO & Partner

Rene heads our finances.

Meet Rene

Core Team Members

Magy Garza, Director of Marketing

Magy Garza

Director of Marketing

Magy heads our marketing team, services, and projects.

Meet Magy

Jacob McAdam, Lead Visual Designer, Director of Website Development

Jacob McAdam

Lead Visual Designer & Director of Website Development

Jacob heads our web team, services, and projects.

Meet Jacob

Karalea Blockhus, Digital Marketing Manager

Karalea Blockhus

Digital Marketing Manager

Karalea is our marketing ninja.

Meet Karalea

Conrad Wells, IT Specialist

Conrad Wells

IT Specialist

Conrad is our web server administrator.

Meet Conrad

Deanna Olivarez, Marketing Coordinator

Deanna Olivarez

Marketing Coordinator

Deanna is our marketing coordinator.

Meet Deanna

Our Specialists & Consultants

Emmalia Alao, Marketing Specialist

Emmalia Alao

Digital Marketing Specialist

Emmalia supports our marketing team.

Meet Emmalia

Irina Hall, Financial Administrator

Irina Hall

Financial Administrator

Irina keeps our books balanced.

Meet Irina